6 Best Social Media Advertising Agencies 2021

Read our independent review of the six best social media advertising agencies that generate leads, plus their use cases.

Social media advertising agencies are companies that help sellers generate leads by creating and managing ad campaigns across various social networks — from established ones like Facebook to new ones like TikTok. The top social media ad agencies offer customized ad packages that include ad strategy, ad creation, campaign monitoring, testing, and consistent reporting on performance. To help you choose, we evaluated the best agencies and their use cases.

Here are the six best social media advertising agencies for salespeople:

  • MuteSix (Overall Winner): Best for eye-catching ad designs ($23,000 starting price)
  • LYFE Marketing: Best low-cost option for small businesses ($1,150 starting price)
  • Sculpt: Best for visibility among B2B decision makers ($3,500 starting price)
  • Swello Marketing: Best for businesses that value transparency (call for quote)
  • Ignite Social Media: Best for implementing a paid + organic social strategy (call for quote)
  • Fiverr Pro: Best for a la carte social media advertising services ($100 starting price)

The above options specialize in a range of social media channels including Facebook. However, if you're specifically looking for an agency to help with your Facebook ads, check out our guide on the best Facebook ad agencies.

How We Evaluated the Best Social Media Advertising Agencies

Good social media ad agencies should act as a lead generation company for your business, creating and managing personalized ad campaigns that drive quality prospects. For this reason, we put the most emphasis on core offerings like ad creation, management, and ongoing optimization. Next, we looked at cost and reporting and analytics to ensure each agency's pricing and reporting were reasonable. Access to ad data and additional features rounded out our evaluation.

Evaluation Criteria

We divided our evaluation into five weighted categories, each containing subcriteria. We then assigned scores for each subcriterion and totaled the scores for each agency.

Core Offerings:
35%
Cost:
20%
Reporting and Analytics:
20%
Access to Ad Data:
15%
Additional Services:
10%

Note: All prices are with a month-to-month commitment unless noted.

Although some options scored highly in one category or another, overall, we found that MuteSix offers the best overall value for those seeking quality full-service social media advertising. Check out how each agency scored in terms of offerings, cost, and primary use cases.

MuteSix: Best for Eye-Catching Ads

Creates beautiful, arresting video ads, banners, landing pages, and designs that attract social media users.

Price Range: $3,000+ monthly management fee plus $20,000+ monthly ad spend

Overall Rating star-fullstar-fullstar-fullstar-fullstar-full Core Offerings star-fullstar-fullstar-fullstar-full Cost star-fullstar-fullstar-full star-full Reporting and Analytics star-fullstar-fullstar-fullstar-full Access to Ad Data star-fullstar-fullstar-fullstar-full Additional Services star-fullstar-fullstar-fullstar-full

Pros:

  • Creates stunning visual ads
  • Data-driven ad campaigns
  • Uses five top B2C social networks

Cons:

  • No LinkedIn or Twitter advertising
  • Minimum monthly ad spend of $20,000
  • Fees can be high

MuteSix is a digital advertising agency that creates and manages ad campaigns across various social networks. Their award-winning in-house creative team works with their clients to create impressive videos, images, and photos to use in eye-catching ads, which help win more clicks and engagement. For this reason, businesses that sell aesthetic products such as makeup, fashion, cars, or food should try MuteSix.

MuteSix Pricing

  • Single-Tier Pricing: $3,000+ monthly management fee plus $20,000+ monthly ad spend

MuteSix Key Offerings

  • Intriguing Ad Designs: In-house video production and ad design team works with you to create on-brand, visually intriguing social ads.  
  • Ad Campaign Setup: Works with you to create an ad campaign that achieves your objectives and targets an audience full of potential buyers. 
  • Continuous Ad Testing: Consistently AB tests different landing pages, ad placement, ad banners, and messaging. 
  • Dedicated Account Team: Their team of experts leads the social media advertising process for you and even gives you insights into other areas of your marketing strategy.

MuteSix - Social Media Advertising Agencies

VISIT MuteSix

LYFE Marketing: Best Low-Cost Option for Small Businesses

Designs, manages, and optimizes ad campaigns across Twitter, Facebook, Instagram, and LinkedIn for small businesses.

Price Range: $650 to $1,150 monthly management fee plus $500 to $9,999 monthly ad spend

Overall Rating star-fullstar-fullstar-full star-full Core Offerings star-fullstar-fullstar-fullstar-full Cost star-fullstar-fullstar-fullstar-full Reporting and Analytics star-fullstar-fullstar-full star-full Access to Ad Data star-fullstar-full star-fullstar-full Additional Services star-fullstar-fullstar-fullstar-fullstar-full

Pros:

  • Low monthly minimum ad spend ($500)
  • Focused on helping small businesses
  • Add networks for only $100 per month

Cons:

  • Setup fee of $300 (call to waive)
  • Only 2 hrs free monthly consult
  • No TikTok advertising

LYFE Marketing is an award-winning social media management agency that offers social advertising campaign setup, monitoring, and testing. Their minimum ad spend of $500 per month is more affordable than most other agencies; however, they still provide robust, quality advertising services, from strategy creation to reporting, on all major social networks, making LYFE the perfect partner for small businesses generating leads on a budget.

LYFE Marketing Pricing

  • Good Plan: $650 monthly management fee plus $500 to $3,499 monthly ad spend
  • Better Plan: $850 monthly management fee plus $3,500 to $6,999 monthly ad spend
  • Best Plan: $1,150 monthly management fee plus $7,000 to $9,999 monthly ad spend
  • Custom Plan: Call for quote
  • Setup Fee: $300 to set up an account (call to waive)
  • Add a Social Network: $100 per month

LYFE Marketing Key Offerings

  • Affordable Social Media Ad Packages: You can have them run ads across one social network for just $1,150 per month.
  • Full-Service Social Ad Management: Creates ads, manages them, and optimizes them over time through testing. 
  • Offers Ads Across the Big 5 Social Networks: Manages ad campaigns across Twitter, LinkedIn, Facebook, Instagram, and Pinterest. 
  • Bespoke Approach: They’ll work with you to create an ad strategy that maps with your desired lead generation results. 
  • Laser-Targeted Campaigns: LYFE targets audiences based on their demographics, interests, and online behaviors.

LYFE Marketing - Social Media Advertising Agencies

VISIT LYFE Marketing

Sculpt: Best to Attract B2B Decision Makers

Creates and manages ad campaigns across Facebook, LinkedIn, and Instagram to help companies book meetings with SQLs.

Price Range: $3,500+ monthly management fee plus monthly ad spend

Overall Rating star-fullstar-fullstar-full star-full Core Offerings star-fullstar-fullstar-fullstar-full Cost star-fullstar-fullstar-full star-full Reporting and Analytics star-fullstar-fullstar-full star-full Access to Ad Data star-fullstar-full star-fullstar-full Additional Services star-fullstar-full star-fullstar-full

Pros:

  • Helps reach decision makers
  • Offers both paid and organic social
  • Guaranteed meetings after 100 days

Cons:

  • Not great for B2C companies
  • Management fees can be prohibitive
  • Onboarding process can be long

Sculpt is a B2B social media advertising agency that offers social ad setup and ongoing management, as well as one-off projects like a product launch ad campaign. The company specializes in attracting qualified decision makers using highly targeted LinkedIn and Facebook advertising, and guaranteeing booked meetings after 100 days. This makes Sculpt perfect for B2B companies and salespeople looking to spend less time prospecting and more time selling.

Sculpt Pricing

  • Ongoing Social Ad Management: $3,500 monthly management fee for ad budgets under $15,000 per month
  • One-Off Project: $4,000 to $10,000 monthly or milestone fee (build, launch, then transition a campaign back to you)
  • Social Media Ad Consulting: $5,000+ per project (e.g., social media audit and targeting recommendations)

Sculpt Key Offerings

  • LinkedIn Advertising: Specializes in getting B2B companies meetings with decision makers through LinkedIn ads.
  • Facebook Advertising: Retargets to past buyers, boosts posts to decision makers, leverages Facebook lead forms, and nurtures leads with interesting videos. 
  • Data Sync: Launches cross-network conversion campaigns that sync with your CRM so you have ongoing analytics and reporting. 
  • Ongoing Ad Testing and Optimization: Throughout your partnership, Sculpt will use AI to analyze the videos, images, and graphics of your ads to consistently improve them.

Sculpt - Social Media Advertising Agencies

VISIT Sculpt

Swello Marketing: Most Transparent Agency

Makes, manages, and optimizes social ad campaigns for its clients across Pinterest, LinkedIn, Facebook, and Instagram.

Price Range: Call for quote

Overall Rating star-fullstar-fullstar-full star-full Core Offerings star-fullstar-fullstar-fullstar-fullstar-full Cost star-fullstar-full star-fullstar-full Reporting and Analytics star-fullstar-fullstar-full star-full Access to Ad Data star-fullstar-fullstar-full star-full Additional Services star-fullstar-fullstar-full star-full

Pros:

  • Friendly and helpful customer service
  • Unlimited communication with reps
  • Advertising across most social networks

Cons:

  • No Twitter or Snapchat advertising
  • Must call for a quote
  • Reviews indicate overworked reps

Swello Marketing is a digital marketing agency that provides social ad campaign creation, management, and ongoing optimization. They list in-depth case studies on their website that allow potential buyers to get an inside look at what it will be like to work with them. Reviews show that while working with them, customers feel that communication and reporting is clear and available upon request, making it perfect for businesses that value transparency.

Swello Marketing Pricing

  • Call for Quote

Swello Marketing Key Offerings

  • Assigned Account Team: Access to multiple experienced agents, each with specialized knowledge in a different area of your service.
  • Bespoke Campaign Strategy: Works with you to design a social ad campaign strategy that aligns with your key objectives and budget. 
  • Excellent Communication Reputation: According to past customers, the team is quick to respond to requests, questions, and campaign ideas and implements them ASAP.
  • Ongoing Ad Monitoring and Optimization: Manages your ad campaigns for you and continuously makes improvements on them.

Swello Marketing - Social Media Advertising Agencies

VISIT Swello Marketing

Ignite Social Media: Best Paid + Organic Strategy

Creates social media lead generation campaigns that include both organic and paid social media strategies.

Price Range: Call for quote

Overall Rating star-fullstar-fullstar-full star-full Core Offerings star-fullstar-fullstar-fullstar-fullstar-full Cost star-full star-fullstar-fullstar-full Reporting and Analytics star-fullstar-fullstar-full star-full Access to Ad Data star-fullstar-fullstar-fullstar-full Additional Services star-fullstar-fullstar-fullstar-full

Pros:

  • Social first, social only agency
  • Skilled in every social network
  • A la carte options

Cons:

  • Must call for quote
  • Focused on assisting larger brands
  • No Google or PPC ads

Ignite Social Media is a social media marketing agency that creates, manages, and optimizes customized social ad campaigns for its clients. Unlike most ad agencies, Ignite also gives you the option to create a campaign that combines organic social and paid social, meaning they’ll run your social account and post free content on it while also managing advertisements across the network. As such, Ignite is great for those wanting a diverse inbound social strategy.

Ignite Social Media Pricing

  • Call for Quote

Ignite Social Media Key Offerings

  • Create a Custom Social Package: Can combine various social offerings like social ads, organic social, and influencer marketing to make what they call an “organish” approach. 
  • Dedicated Media Planners: Unlike other ad agencies, employs media planners and strategists who are solely focused on social media trends and analytics. 
  • Strategic Ad Placement: Optimizes your budget by placing ads across the social platforms where your audience resides. 
  • Ad Creative Development: Their in-house creative team can create custom videos, graphics, images, and even capture on-site events. 
  • Ongoing Ad Management & Optimization: Monitors your campaign’s performance and makes adjustments when necessary.

Ignite Social Media - Social Media Advertising Agencies

VISIT Ignite Social Media

Fiverr Pro: Best for A La Carte Services

Online marketplace for quality freelancers offering a variety of social media advertising services.

Price Range: $100 to $3,500 monthly management fee

Overall Rating star-fullstar-full star-fullstar-full Core Offerings star-fullstar-fullstar-full star-full Cost star-fullstar-fullstar-full star-full Reporting and Analytics star-full star-fullstar-fullstar-full Access to Ad Data star-fullstar-fullstar-fullstar-full Additional Services star-fullstar-fullstar-full star-full

Pros:

  • Affordable social advertising services
  • Commitment-free
  • Skilled freelancers across platforms

Cons:

  • Less access to ad data
  • No large team of experts
  • Quality differs by the freelancer

Fiverr Pro is not a social media advertising agency, but it is an online marketplace that offers access to top-notch freelance social media advertisers who will create and manage your campaigns at a low price. Freelancers offer a wide variety of services, from Facebook copywriting to Instagram ad management, so you can customize your strategy. It’s great for companies who want to test the market and networks before making a long-term commitment.

Fiverr Pro Pricing

  • Ad Creation and Management: Varies by freelancer (typically $100 to $3,500 monthly management fee)

Fiverr Pro Key Offerings

  • Wide Range of One-Off Services: Purchase advertising gigs for as low as $5, such as the creation of a Facebook ad image. 
  • Skilled Freelancers: Find freelancers skilled in anything from ad video production to TikTok ad management. 
  • Ad Campaign Setup: Typically, if you purchase monthly ad management, the freelancer will also create your ad campaign, targeting, and creative.  
  • Ad Campaign Management: Most will manage your ads month-to-month until you decide to cancel. 
  • Ongoing Ad Testing & Optimization: The level of optimization and testing depends on your agreement with the freelancer, many of whom offer basic, standard, and premium packages.

Fiverr Pro - Social Media Advertising Agencies

VISIT Fiverr Pro

Bottom Line: Best Social Media Advertising Agency

Each social media ad agency above offers bespoke services where they’ll create the right advertising campaign that takes into account your budget, audience, and lead generation needs. MuteSix came out on top, but that doesn’t necessarily mean it’s right for you. Each of the above companies has its merits, and the one you choose depends on your preferences and needs. Visit the website of the agency that sounds like a good fit, or give them a call to learn more.

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